Franex – Egyptian Saudi International Franchise Expo

The Egyptian-Saudi International Franchise Exhibition (Franx) is a pivotal event that strengthens a leading economic and commercial partnership between the Arab Republic of Egypt and the Kingdom of Saudi Arabia.

The exhibition serves as a distinguished platform that brings together local and international brands, investors, government entities, and financial institutions under one roof, creating new opportunities for collaboration and expansion in the franchise industry.

Our vision is to strengthen franchise networks, drive economic growth, and empower entrepreneurship in promising markets filled with limitless opportunities.

Join the Largest Strategic Franchise Exhibition Connecting Thriving Markets Across Egypt, Saudi Arabia, and the World

Franx 2026 is your ideal platform to discover exceptional investment opportunities and build strong cross-border partnerships that unlock new horizons for growth and expansion.

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Meet thousands of qualified investors

Connect directly with over 10,000 entrepreneurs and decision-makers from Egypt, Saudi Arabia, and the Gulf region, in an environment designed to expand your network and build meaningful business partnerships.

Discover new markets

استفِد من موقع مصر الاستراتيجي كبوابة رئيسية للتوسع نحو الأسواق الإفريقية سريعة النمو وتعزيز حضورك في دول مجلس التعاون الخليجي.

Generate high-value investment opportunities

Participate in more than 800 organized B2B meetings that connect you with serious investors and provide opportunities to secure real franchise agreements.

Enhance your brand presence

Leverage extensive media coverage to position your brand at the forefront of the regional business landscape and showcase it as one of the leading brands in the region.

Discover your upcoming business opportunities

Explore more than 300 franchise opportunities representing over 150 leading and emerging global and local brands across a wide range of industries.

Meet the decision-makers

Meet directly with founders and CEOs behind leading international and local brands, and get closer to real expertise and genuine opportunities.

Gain experience and funding

Attend more than 12 specialized workshops offering valuable insights from franchise industry experts, and connect with financing partners such as the Micro, Small and Medium Enterprise Development Agency (MSMEDA) to explore tailored funding programs for new franchise ventures.

Expand your professional network

Join a strong community of entrepreneurs, legal advisors, financial institutions, and government entities — all under one roof to build strategic relationships that support your success.